Prateek Gupta is a new-age entrepreneur and tastemaker who is redefining luxury across industries in India. As the CEO of SRM Clothing, he leads one of the country’s most dynamic garment export houses, which has established a strong global footprint in fashion and lifestyle. Under Prateek’s leadership, SRM Clothing has become a symbol of quality, innovation, and forward-thinking design, serving premium markets worldwide and earning recognition as one of India’s most reliable and trend-setting textile exporters.
Prateek’s vision, however, extends far beyond textiles. Driven by a desire to create experiences rather than just products, he founded Celeste Ventures, a boutique hospitality investment house. Through Celeste, he has developed and curated some of India’s most celebrated dining destinations, including GAYA, VINCI, Dalí, HUGO, and Dumbo. Each of these ventures is more than just a restaurant; it is a carefully crafted experience that blends art, culture, design, and gastronomy. By combining immersive environments with innovative culinary concepts, Prateek has set new benchmarks for modern luxury hospitality, creating spaces where patrons don’t just dine but engage with stories, aesthetics, and sensory experiences.
What sets Prateek apart is his instinct for design, detail, and storytelling. He bridges the worlds of fashion and hospitality seamlessly, leveraging his understanding of aesthetics, consumer behavior, and cultural trends to create experiences that resonate deeply with audiences. At SRM Clothing, this translates into garments that combine style with functionality, while at Celeste Ventures, it manifests as immersive environments where each detail — from decor and lighting to service and menu design — is meticulously orchestrated. His approach highlights a holistic vision of luxury, one where beauty, experience, and innovation converge to create meaningful connections with consumers.
Prateek’s work positions him at the forefront of a new generation of Indian entrepreneurs who are not only building businesses but also curating lifestyles. His ventures are reflections of a modern understanding of luxury — one that values experiential richness and storytelling over mere opulence. Through SRM Clothing and Celeste Ventures, he demonstrates that success lies in creating value that goes beyond products, delivering experiences that leave a lasting impact on consumers.
Beyond his business achievements, Prateek is recognized as a visionary tastemaker, shaping trends in both fashion and hospitality. His ventures influence not only the industries he operates in but also the broader perception of what modern Indian luxury can be. By combining creativity, strategic thinking, and a deep understanding of consumer psychology, Prateek Gupta continues to redefine how luxury is experienced, positioning India as a hub for globally recognized, design-driven lifestyle experiences.
What’s Next for Prateek Gupta
With a portfolio that already spans global fashion exports and luxury dining, Prateek is now setting his sights on building the next chapter of India’s lifestyle economy. His upcoming ventures include an ultra-exclusive private members’ club, designed as a sanctuary for cultural connoisseurs and industry leaders.
Beyond hospitality, he is pioneering India’s first biodynamic vineyard, merging old-world winemaking traditions with sustainable innovation, and crafting wines that embody both terroir and philosophy. Complementing this vision, Prateek is also developing a collection of sustainable luxury hotels, where design, ecology, and experiential living converge.
Together, these projects reflect his ambition to create not just businesses but a legacy-driven ecosystem of luxury — one that redefines how India experiences culture, community, and sustainability on a global stage.
